Anatomy of a Connected Consumer [Infographic]

Anatomy of a Connected Consumer [Infographic]

Modern consumers are sharing more personal information than ever before, and expect closer, more relevant connections with brands in return. This infographic highlights key qualities that define today’s connected consumer to help you better understand and foster valuable relationships with your customers.

Improving Our Writing and Advertising Skills with a Smartphone

Improving Our Writing and Advertising Skills with a Smartphone

Writing and advertising may seem like they are just about creating persuasive content. However, there is more that goes into great write-ups and adverts. You need specialized skills especially if you intend to major in advertising. So, how do you use your smartphone to improve your writing and advertising skills?

2018 In-House Creative Industry Report [Infographic]

2018 In-House Creative Industry Report [Infographic]

It is always the question in a lot of organizations. Where does the creative team report to, where does their budget come from, how do costs get replicated to actual client job cards? In the 2018 survey of over 400 in-house creative teams in agencies, the questions get highlighted and answered.

10 Modern Tech Disrupting Digital Marketing [Infographic]

10 Modern Tech Disrupting Digital Marketing [Infographic]

Technology is sometimes a blessing but most of the time a challenge. Organizations and marketers are suffering to most of the time to play catch-up instead of benefiting from technology. 10 Modern Technologies which are Disrupting Digital Marketing and still try to find their way to benefit everybody.

5 Big Mistakes To Avoid In Influencer Marketing

5 Big Mistakes To Avoid In Influencer Marketing

Influencer marketing can give you greater access to your audience, spread your brand message and raise brand awareness. According to a study, “94% of those who used influencer marketing believed it to be effective, and another 48% in the United States planned to increase their budget for this tactic.” Time to increase our majurity and look into the 5 big mistakes we can avoid in influencer marketing.

March 2019
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podcast | Skillz Middle East - The Digital Transformation Podcast

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