Due to the worldwide pandemic situation of COVID-19 the industry of organizing events had to be redefined. No matter if you organize an online event for someone or yourself, whether live or on-demand, just getting through promoting and hosting it can feel like a big win. Measuring online event success might be helpful to verify your return on investment.
Ask yourself, does your employer, invest in the development of their Staff? Employee training can be for some companies a significant investment of time and money. But why is it something companies shall not miss out?
The COVID-19 crisis will result in a permanent change to our shopping behavior and ways of conducting business. While some businesses have experienced a temporary short-term peak in demand, other categories will be moving online for good.
Contact centers and customer experience are particularly interesting starting points for implementing Artificial Intelligence (AI) solutions. As they deal with customer information, they generate large amounts of data that can’t be processed manually.
Retargeting is for sure one of the most efficient ways to actually convert your prospect to a client. However, a lot of social media channels are weak in their assistance when it comes to retargeting. A DMP or proper marketing platform could help to overcome this challenge. Today we want to see how LinkedIn can help marketers to retarget their prospects and clients.
6 ways cities can reduce their carbon footprints. A sustainable city is an urban center that has a net-zero carbon footprint. Find out how public transit, smart energy management, and waste removal help make a city green.
There’s video marketing. And content marketing. And influencer marketing. And social media marketing. But have you heard of FOMO Marketing? If not, you’re definitely missing out! Exactly as it sounds, FOMO Marketing uses customers’ FOMO, or fear of missing out, to drive customers to your website and ultimately boost sales.
One of the most challenging obstacles in business is negotiating – that is if you want to be successful in the process. To effectively negotiate, one must acquire strong traits such as determination, perseverance, and dedication to be effective.