Influencer marketing can give you greater access to your audience, spread your brand message and raise brand awareness. According to a study, “94% of those who used influencer marketing believed it to be effective, and another 48% in the United States planned to increase their budget for this tactic.” Time to increase our majurity and look into the 5 big mistakes we can avoid in influencer marketing.
Between a wall of text and visual content, which one is likely to catch and retain your attention? The brain processes images faster than text. As a marketer, you only have a few seconds to make an impression before your audience’s attention gets pulled away by something else. With this, and at the risk of sounding cliché: show, don’t tell.
Push notifications, email, and SMS can reach your client in highly personalized ways, and they behalf and perform very similarly. The goals of your marketing campaign can easily be achieved. Time to take a closer look and understand more.
A video is becoming an essential element of every marketing strategy mix. The question which remains is, who is your target audience before you start to create a video? Which video type fits for my mission?
We are just about to end the year 2018. Email personalization has adopted well in marketers and consumers mind. Let’s have a look what people say about email personalization.